The Mike Gottschalk Creative Director Reel S/S 2017 represents the visual signatures from my past several years of creative oversight and execution. This collection pulls together a breadth of work ranging from my own illustration, animation and CG, to implementations of my own user experience design, experiential installations, and interactive models for emerging platforms.
Much of what is represented here is the product of my collaboration with best-in-class creative artists. My roles are enumerated in chronological order here…
OPEN (personal) concept, design, animation, photography
NIKE UNIVERSITY OF OREGON RECRUIT EXPERIENCE (Nike) art direction, design, animation
MARY POPPINS "SUPERCALIFRAGILICIOUSEXPIALIDOCIOUS" (Disney) concept, creative direction, illustration, design, animation
HOMEFRONT TRAILER "THANK YOU" (Deep Silver) creative direction, 2d design and animation
SHERLOCK HOLMES: A GAME OF SHADOWS MAXIMUM MOVIE MODE (Warner Home Video) art direction, design, animation
SHERLOCK HOLMES: A GAME OF SHADOWS MOVIE APP (Warner Home Video) UX design, UI, art direction, design, animation
iTUNES ORIGINALS BRAND PACKAGE (Apple Computer) concept, creative direction, design, animation
iTUNES LP PRODUCT LAUNCH (Apple Computer) concept, UX design, UI, creative direction
iTUNES LP THE DOORS (Apple Computer) creative direction, design, animation
iTUNES LP CHARLOTTE GAINSBOURG "IRM" (Apple Computer) creative direction, design, animation
iTUNES SESSION BRAND PACKAGE (Apple Computer) concept, creative direction, design, animation
JACK KEROUAC'S "ON THE ROAD" AMPLIFIED EDITION (Penguin USA) concept, UX design, UI, creative direction, illustration, typography, design, animation
BLIZZARD GEAR :60 (Blizzard Entertainment) concept, creative direction, design, animation
AVATAR SOCIAL CAMPAIGN (Lightstorm Entertainment) creative direction, design
PLAYMATION :30 (Disney Consumer Products) concept, creative direction, design, animation
COSMOS COMPANION APP (Fox Broadcasting Company) UX design, UI, creative direction, design, animation
ANTHONY BOURDAIN: PARTS UNKNOWN (CNN) design, animation
IMAGICADEMY (Disney Education) art direction, design, animation
HOMEFRONT MNEMONIC (Deep Silver) creative direction, design
DEADLIEST WARRIOR (Spike) art direction, illustration, design, animation
HELL ON THE HIGHWAY (Nat Geo) concept, creative direction, design, animation
ROCKET INTERNET ROADSHOW (Rocket Internet) art direction, design, animation
RAZER ROADSHOW (Razer) art direction, design, animation
TRUE BLOOD BD MENU & FEATURES (HBO) concept, creative direction, design, animation
REDBOX OUT OF HOME (Redbox) concept, creative direction, illustration, design, animation